As I watched the movie “the Big Short” (which I highly recommend) one item I noted was the ubiquitous nature of the Blackberry. Everyone on Wall Street lived on their Blackberry, and much of the action took place via a Blackberry (phone conversations, updates via email, watching stock prices remotely, etc…). A book was written called “Losing the Signal” that covers the rise and fall of Blackberry.
While I haven’t read the book I am intimately familiar with Blackberry, having owned one for many years and waking every morning to see the blinking red light which indicated that I had new emails outstanding. I had an early version with the combined numeric / letter keyboard, which meant you had to hit the button multiple times (with delays) to type a “C” for instance. Like everyone else I was soon able to type at a rapid clip in this insane method and it seemed like an enormous relief when this was replaced by a “full” keyboard.
Blackberry also was a pioneer in instant messaging, another technology whose power I underestimated when I initially encountered it. A co-worker tried to connect to me by messenger and I just didn’t see the use – why not just send an email? Of course nowadays it is completely obvious why messages are useful and email is mainly “just for work” and overtaken by reams of spam. And initially when texts were expensive (remember when your phone plan limited the number of texts?) this enabled text messaging that was essentially “free” (if you owned a phone already). But when you watch the complete and utter fall of Blackberry it must be remembered that not only did they invent and perfect the phone / email hybrid but they also had a head start on messaging, another multi-billion dollar technology.
My Blackberry was more reliable than my iPhone – I received email quickly and with more certainty, especially when compared with the wonky iPhone connections to outlook. However, with the lack of an “App Store” and no touch screen, the Blackberry was doomed by both iOS and Android. Reliability and a keyboard lost to an open system, a touch screen, and a seemingly infinite number of apps from third party programmers. You could look to a Blackberry as a lesson for Apple and their iPhone dominance, but Apple does a lot of things well that Blackberry never did, such as let vast numbers of third parties program for their platform, and continually evolve their platform with new tactile features (touch, GPS, etc…).