This is a nice story that illustrates some important features of free markets:
-Buyers of last resort, in this case buyers of labor, perform an important role that is not always appreciated by moralists who themselves have better options. To put it differently, McDonald’s is a vulture capitalist that lowballs labor markets and exploits vulnerable low-wage workers who lack better alternatives, and that’s a good thing. Those workers are better off employed at modest wages than unemployed at higher wages, as many of them will soon find out if McDonald’s is forced to raise its entry-level wages to accommodate proposed increases in legal minimums. The author of this piece deserves credit for his insight.
-There is always a big market for inexpensive products of adequate quality that are made to high standards of consistency. If you are on the road or in a hurry or in an airport, a standardized McDonald’s burger for a buck or two can look pretty good as compared to no food or to an overpriced bagel or sandwich of unknown quality and freshness.
-Tastes differ. The people who criticize McDonald’s for the quality of its food may not consider that many people actually like McDonald’s food.