Do these people remember the Smith & Wesson boycott? Perhaps not. And the anti-RKBA boycotters in this case aren’t gun companies and therefore don’t stand to lose as much from a conservative/pro-RKBA boycott as S&W did. The management of National et al no doubt figure their political opportunism won’t cost them much. They may be mistaken. Late-night TV hosts can get away with antagonizing half of their potential audience if doing so gets them increased viewership from the other half. However, sellers of ordinary goods and services are unwise to expect any such political partisanship to be good for their businesses.