Creating a Mass Audience

Today marks the 99th anniversary of the first radio broadcast heard by a very large number of people:  the Dempsey vs Carpentier boxing match.  (Although a Carpentier was French, he had quite a following in the United States, owing to his distinguished record as a pilot in the First World War.)

Boxing promoter Tex Ricard had the idea that radio broadcasting might be a good way to increase the popularity of prizefighting…there had previously been some broadcasts of fights in local areas with limited audiences, but what was envisaged for this broadcast was a much larger audience over a much wider area.  David Sarnoff of RCA, a strong advocate for the development of a broadcasting industry, was evidently a driving force behind this approach.  A dedicated phone line from ringside to a transmitter in Hoboken was established, and radio amateurs throughout the Middle Atlantic states were encouraged to set up their receivers in bars, auditoriums, etc, for the benefit of those people (most of the population) who did not have their own radio receivers.  The radio audience was estimated at 300,000 people.

The broadcast was not national in scope, owing to the limitations of the AM radio band, but it was a significant milestone in the the delocalization of information.  Very soon, network broadcasting, enabled by long-distance dedicated phone links, would make possible programs with truly national audiences.  The delocalization trend has continued, with television, intercontinental links via satellite and undersea cable, and the Internet, and has been a powerful driver of social, economic, and political changes.

 

Excessive Credential-Worship Has Many Costs

A WSJ article suggests that if the corporations which have been proclaiming their support for black communities really want to make a difference, they should change their hiring and management practices to focus on job skills, rather than continuing to privilege college degrees.  They say that “degree inflation” is rampant: as an example,  67% of postings for new production supervisors in 2015 included college-degree requirements, though only 16% of existing production supervisors had bachelor’s degrees.  (See interesting NBER paper here.)

Indeed, I’m not very comfortable with the term ‘middle skill’ which has been adopted for jobs that typically require a technical training program of some sort but do not require a college degree.  Is someone with an undergraduate sociology degree really necessarily more skilled than a CNC machinist?  The suggestion that someone with a college degree is always higher-skilled than someone without a degree has unpleasant implications of a class-bound society. The authors of the NBER paper suggest an alternative term: STARs…Skilled Through Alternative Routes, and they also suggest that many “technology” jobs shouldn’t really require a college degree.  They note that:

While some of these new occupations (e.g., data scientist) may require skills (e.g., statistical methods) which are typically acquired in advanced formal education, a large number (e.g., application developers and administrators for enterprise Software-as-a-Service platforms such as Salesforce, Workday, or ServiceNow) are learned not in formal education, but mostly on-the-job or in credentialed skill training designed by the SaaS companies themselves. While estimating STARs’ potential to fill skilled roles still emerging is beyond the scope of this paper, it would be reasonable to expect that employers’ rational ignorance or deprecation of experienced-based signals of STARs skills for existing jobs may similarly shape.

…they also suggest that there are many cases in which skills developed by an employee in a particular not-well-paid job can actually be of value to an employer in a different and better-paid job, but that the mapping of these skills sets is not generally well-understood by employers.

Back in 1969, Peter Drucker wrote:

The most serious impact of the long years of schooling is, however, the “diploma curtain” between those with degrees and those without. It threatens to cut society in two for the first time in American history…By denying opportunity to those without higher education, we are denying access to contribution and performance to a large number of people of superior ability, intelligence, and capacity to achieve…I expect, within ten years or so, to see a proposal before one of our state legislatures or up for referendum to ban, on applications for employment, all questions related to educational status…I, for one, shall vote for this proposal if I can.

I wouldn’t favor a legal ban on such questions, but I do think public policy needs to encourage of focus on skills rather than on degrees per se, and I’m happy to see that President Trump has signed an executive order requiring Federal  agencies to increase the use of skill assessments and interviews with subject matter experts to determine an applicant’s qualifications, rather than simply looking at educational achievements.  At least one agency had already made this switch to a certain degree:  the FAA, which once required a college degree for aspiring controllers entering its specialized training program, now allows alternatively a combination of three years of progressively responsible work experience or a combination of post-secondary education and work experience that totals three years.  And some private employers are putting more emphasis on apprenticeship programs and various kinds of alternative skill demonstration.  (See for example the GE Aviation apprenticeship program; lots more North Carolina apprenticeship programs here.)

Working on the lifting of the “diploma curtain” seems particularly appropriate given the growing evidence that many college graduates today don’t really learn all that much during their college years.  In any case, if the inappropriate use of college credentials can be reduced, it should offer a significant benefit to overall economic growth and productivity, as well as to many individuals.

 

 

 

 

Worthwhile Reading

A long but interesting essay about Peter Thiel, who is IMO one of the more thoughtful and creative among the Silicon Valley set.

The politicization of everything…including websites like nextdoor.com, “designed for people to share useful information within a neighborhood like dates of bulky trash-pick, locations of road closings, and postings of lawn equipment for sale”…as seen by a woman who is a music historian, with a particular concentration on Russia.

Dispatches from the front lines of the knitting wars.  Can these people be trusted with knitting needles? Those things can be dangerous, you know.

A post by a police officer’s wife.

Violent protest and the intelligentsia.  Disturbing parallels between pre-revolutionary Russia and contemporary America.

A walk across a beach in Normandy.  Today, June 6, marks the 76th anniversary of the Normandy invasion..I haven’t seen much remembance of this today.

Do the Lord Chancellor and the Archbishop Approve?

YouTube is run by a woman named Susan Wojcicki.  She has indicated that videos peddling fake or unproven coronavirus remedies will be banned, and also suggested that video that “goes against” WHO guidance on the pandemic will be blocked.

So Ms Wojcicki has established WHO as the ultimate worldwide authority on Covid-19, the  imprimatur of said authority being required for dissemination of any relevant information or opinions within Wojcicki’s domains.  One might remind her that on January 23 of this year, WHO decided not to declare that Covid-19 was a global health emergency…hence, had Wojcicki’s present rule been in effect then, any videos asserting that C-19 was, in fact, such an emergency would have been taken down!

What is the thinking behind this sort of effort to clamp down on information flow?  One can certainly understand and sympathize with a desire to avoid the dissemination of quack cures.  But how does this morph into a justification for shutting down discussion of causes, risk levels, and public-policy responses to the epidemic?

If I try to take as sympathetic a view as possible to Ms Wojcicki and those like her, I might view their actions as being motivated by a feeling of responsibility for consumer protection.  But Americans are more that just consumers: we are also (and much more importantly)  citizens, participants in the public dialog and political process.  (And an interesting argument has been made that in the American system, citizens are officers of the state.)  And citizens, in order to fulfill their public responsibilities, need unfettered access to information and discussion.

In the case of Twitter’s ‘fact checking’ of President Trump’s tweet about vote-by-mail, I’d say that the raw political bias is pretty evident.  Is vote-by-mail more susceptible to fraud than is conventional voting?  Considerable evidence can be amassed to suggest that it is indeed so susceptible, counter-evidence and arguments can also be presented. It is a legitimate topic for public discussion, yet Twitter chooses to treat is as if it is a matter of absolute black-and-white truth-versus-falsity on which they have to weigh in, as if it were a question of the spherical vs flat shape of the earth or the value of the acceleration of gravity.  (Although I see there are some flat-earth tweets up on Twitter right now.)  And I haven’t seen any Twitter fact-checking of the feed from the People’s Daily of China, or the official Twitter account of the Government of the Islamic Republic of Iran…or, for that matter, of the statements of Joe Biden.

We are reaching a state at which the ability to publish information and have it reach certain very large audiences is dependent on the approval of certain individuals at Twitter, YouTube, and Facebook…somewhat similar to the way in which publication of a book in England, prior to 1692, required the imprimatur of the Lord Chancellor, the Archbishop of Canterbury, or one of certain other specified officials.  The analogy is not perfect, of course, and it will be argued that it isn’t very relevant at all, because today, if Twitter won’t distribute your content, you can always try Facebook, and if that doesn’t work either, there’s always Gab or other relatively-minor platforms, or you can just put up your own website or blog…or start your own social media platform.  But, still, a very small number of entities and their officials are exercising a very high degree of control over information flow in America today.

What, if anything, can/should be done about this situation?  One argument is that nothing can be or needs to be done that Twitter etc are private property, and if they discriminate excessively, other platforms will supplant them.  Another argument is that Section 230 of the Communications Decency Act should be modified/limited…this is the provision which insulates on-line service providers such as social media companies—not only pure internet service providers or hosting companies—from certain forms of liability which are applicable to traditional publishers.  This is the direction in which President Trump’s thinking seems to be going.

There is also an interesting ‘public square’ argument which has been made, specifically by Prager University in connection with the ‘restricted’ status assigned to its videos by YouTube.  This is based on a 1945 Supreme Court decision in the case of Marsh v Alabama, in which the court ruled that Gulf Shipbuilding Company could not prohibit a Jehovah’s Witness from distributing literature in the the town of Chickasaw, Alabama, even though that town was Gulf Shipbuilding’s private property.  The argument is that the precedent also applies to on-line communities, even though these do not involve physical presence…this argument  was rejected, though, by both the district court and the Ninth Circuit…not sure whether there will be an appeal to the Supremes. (The Federalist has proposed that social media companies could be required to provide specific ‘due process’ protections for content creators, in exchange for retaining their Section 230 immunities.)

So what are your thoughts on this topic?

Retro-Reading, Mechanical Engineering, Part 2

(This is a continuation of my Retro-Reading post, based on the April 1930 issue of Mechanical Engineering magazine.  Part One is here)

A View from the Left.  One of the most interesting things in the magazine is an excerpt from the writing of Sidney Webb, the well-known Fabian socialist.  (The magazine refers to him as a “publicist,” maybe that was 1930-speak for an activist.)

The manual-working population of the cities was, in fact, mainly composed of laborers who were lifelong hewers of wood and drawers of water whilst that of the vast stretches of farmland and forest outside the cities was as devoid of art as of letters. And the proportion of merely mechanical work in the world s production has, taken as a whole, lessened, not increased. What a multitude of laborers quarried the stones, dragged and carried the stones and lifted the stones of the cathedral walls on which half a dozen skilled and artistic masons carved gargoyles? From the building of the Pyramids down to the present day, the proportion of the world’s work of the nature of mere physical digging, pushing, carrying, lifting and hammering, by the exertion of muscular force, has almost continuously diminished….

And it must not be forgotten that, in Western civilization to-day, the actual numbers of men and women engaged in daily work of distinctly intellectual character, which is thus not necessarily devoid of art, are positively greater than at any previous time. There are, of course, many more such workers of superior education, artistic capacity, and interesting daily tasks in Henry Ford’s factories at Detroit than there were in the whole city of Detroit fifty years ago! Along side of these successors of the equally exceptional skilled handicraftsmen of the Middle Ages there has come to be a vast multitude of other workers with less interesting tasks, who could not other wise have come into existence, and who represent the laborers of the cities and the semi-servile rural population of past times, and who certainly would not themselves dream of wishing to revert to the conditions of those times. It may be granted, that, in much of their daily tasks (as has always been the case) the workers of to-day can find no joy, and take the very minimum of interest. But there is one all important difference in their lot. Unlike their predecessors, these men spend only half their waking hours at the task by which they gain their bread. In the other half of their day they are, for the first time in history, free (and, in great measure, able) to give themselves to other interests, which in an ever- increasing proportion of cases lead to an intellectual development heretofore unknown among the typical manual workers. It is, in fact, arguable that it is among the lower half of the manual workers of Western civilization rather than among the upper half, that there has been the greatest relative advance during the past couple of centuries. It is, indeed, to the so-called unskilled workers of London and Berlin and Paris, badly off in many respects as they still are and notably to their wives and children that the Machine Age has incidentally brought the greatest advance in freedom and in civilization.

Rather different from the view of our present-day leftists, wouldn’t you say?  Indeed, both the American New Deal and the Soviet Communist Party were huge supporters of hydroelectric dams… today, many of the Progs want to tear them down.

I’ll continue in a future post with some other highlights from the magazine, including the articles on transportation and metalworking.