Sgt. Mom
Experience Is A Dear School…
… but fools will learn in no other, as the old saying has it and ‘dear’ in this sense means ‘expensive’. From all reports concerning the marketing debacle over Bud Light beer, the marketing executive responsible, one Alissa Gordon Heinerscheid is about to learn one of those very dear lessons. When someone sits down to write a history of bad marketing decisions in modern times, this is going to be one of the more spectacular chapters. Amazing that someone so expensively educated in the marketing trade could fall so spectacularly flat-footed. Somewhere back in the mists of time, someone must have imparted the wisdom that alienating the old core market for your product before appealing to the new core market was a bad move. A very bad move.
Drowning in a Sea
Just about every day now that I wake up, fire up the computer and begin reading, I am left in a state of mild depression after wading through the litany of bad news, disaster, corporate and political malfeasance which features on blogs, aggregator blogs and the established news sites. Public schools appear to be open hunting grounds for pervs and freaks, places where the intellectual development of children, tweens and teens must be cut down to the lowest common denominator, so that the lazy and disinterested must not be made to feel discomforted over being lazy and disinterested. The volunteer military demoralized and all but non-functional, our major and Democrat party ruled cities all but drowning in crime while the homeless routinely crap in the streets and stagger around while high on substances which our government has allowed to pour through an unsecured border. A former president has apparently been railroaded on ginned-up charges by a nakedly partisan effort. Our shining republic on a hill, the two hundred-year-plus long grand experiment of engaged citizens actually ruling themselves looks to have degenerated into the worst of a banana republic, where the inner coterie reserves privilege and riches unto themselves and brings criminal charges against any who dare protest … oh, and all the while a tame and sycophant national media licks the boots of the ruling class, and slavishly obeys every command issued by that ruling class, orders to play up some stories, play down and/or denigrate others. Mostly because a lot of the media class are married to or are the spawn of the ruling class … funny how that all works out.
Days of Rage
So, what are the militant trans activists telling us now, after the school killings in Nashville “Approve of our mental dysfunction or we will slaughter your children?” I am to the point of being horrified but not the least surprised, not after reading a stream of news stories about the insane fury unleased on old-line pro-feminists like J. K. Rowling and Kellie-Jay Keen/Posie Parker, who dare to speak out in support of the interests and the safety of biological females, and not cater to the wants of those males who insist on live-action-role-playing as women. The frustrated anger of the Tranzies, and their fellow-travelers in the pro-abortion, antifa and BLM communities has risen to a pitch that guarantees a spill-over into calculated violence against those who have been designated as the enemy.
Running Slap Up Against Reality
This week, I noted several different blogs and bloggers commenting on Jazz Jennings, the reality TV star and poster-child for juvenile transition to the sex they (or their parents) think they want to be, rather than what their genitalia dictates. That the kid doesn’t appear to be the least bit happy in female skin is something that was predicted by anyone paying the slightest bit of attention. It doesn’t need Ray Charles to have seen that coming. A number of other, less-well-known transitioners have come out into the open, publicly regretting how they were hustled into making decisions as teens wrestling with various issues which have permanently damaged their bodies, their reproductive functions and their general mental well-being. Well, the young, unwary and easily duped (or their parents) falling for a fad does have that result, although usually fads aren’t quite so permanently damaging as the trans mania has proved to be. I would cautiously hope that this one is on the deflationary spiral, although I am afraid that whatever appears to replace it in shallow public awareness might prove to be even worse.